The Grocer New Product Awards took place on Friday 5 October, gathering the key players in the UK FMCG sector.
Held at the London Marriott Hotel on Grosvenor Square, it was a glorious afternoon celebrating and rewarding outstanding innovation in food and non-food products. With over 200 entries in total, from these, we selected 129 products for consideration in 28 categories. Take a look at our shortlist here.
Hosted by Adam Leyland and comedian Ellie Taylor, they announced the amazing winners plus the highly commended products and all of the finalists.
Here what some of our judges had to say about this year’s entries